Marketers are unaware of the risks of ad fraud on mobile advertising campaigns, with 41% not considering mobile ad fraud to be a threat to their ad spend.
http://www.netimperative.com/2019/09/ad-fraud-risk-unseen-by-2-in-5-marketers-despite-fears-new-ad-formats-will-drive-a-surge/#.XXl6RUWQFyY.twitter