Fraud Measurement: Third of influencer marketers impacted by bot fraud

07 Jun 2021 5:47 AM | Anonymous member (Administrator)

A third (33%) of influencers in the UK are impacted by fraud, with inauthentic follwers on comments that can skew their effectiveness, according new research.

https://www.netimperative.com/2021/05/31/third-of-influencer-marketers-impacted-by-bot-fraud/

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